In one of our most heartfelt and fun YouTube Lives, we gathered some of our favorite makers and designers for a cozy chat all about books. In Crafters Who Love to Read, your book club meets craft night as we dive into the reads that have sparked our creativity, shifted our mindset, grown our businesses, and provided the perfect escape after a long day at the cutting mat.

Watch the full conversation here:
https://www.youtube.com/watch?v=zK3tuw4AolY

Here’s what we’re sharing today:

Must-read books for creatives
Life-changing reads that shaped our personal or professional journey
Cozy books perfect for winding down
Totally random picks we just couldn’t stop talking about

Whether you’re in a reading rut or already have a TBR stack taller than your Silhouette machine, this post is sure to spark your next favorite read. And yes, we’ve included all the links below so you can add them to your cart immediately (you’re welcome).

 Our Bookish Favorites:

(Amazon affiliate links included. That means we may earn a small commission if you purchase through these links—at no extra cost to you!)

For Creatives & Mindset Shifts

• Maybe by Kobi Yamada
  
• Trying by Kobi Yamada
  
• Color by Betty Edwards
  
• Visual Thinking by Temple Grandin
  
• Atomic Habits by James Clear
  

• Be Your Future Self Now by Dr. Benjamin Hardy

Business + Productivity Boosts

• Marketing Made Simple by Donald Miller
  
• The Big Leap by Gay Hendricks
  
• The 100X Leader by Jeremie Kubicek & Steve Cockram
  
• Limitless by Jim Kwik
  
• 10X is Easier Than 2X by Dr. Benjamin Hardy & Dan Sullivan

Cozy, Inspiring, and Just Plain Fun

• Where the Sidewalk Ends by Shel Silverstein
  
• Jonathan Livingston Seagull by Richard Bach
  
• The Lion, the Witch and the Wardrobe by C. S. Lewis
  
• The Nightingale by Kristin Hannah
  
• Wicked by Gregory Maguire
  
• The Witch of Blackbird Pond by Elizabeth George Speare
  
• Island of the Blue Dolphins by Scott O’Dell

Hidden Gems & Unique Reads

• The Unselected Journals of Emma M Lion by Beth Brower
  
• A Song That Never Ends by Mark A. Gibson
  
• Roses in December by Marilyn Willett Heavilin
  
• Walk, Jog, Run – A Free-Motion Quilting Workout by Dara Tomasson
  
• Doodle School by Dara Tomasson

Crafters Who Loves to Read- want to hear the full conversation and laugh along with us?
You can watch the replay right here: https://www.youtube.com/watch?v=zK3tuw4AolY

A Night to Remember: Sleeping Under the Sea at the Georgia Aquarium

If you ever get the chance to sleep next to a beluga whale, do it. My daughter Felicity and I had the most unforgettable overnight experience at the Georgia Aquarium, and we’re still smiling about it! In this Design Around the World – Georgia Aquarium edition, I took my daughter Felicity on a truly one-of-a-kind adventure.

Felicity is absolutely obsessed with whale sharks (can you blame her?), so taking her to the only aquarium in the U.S. that houses these gentle giants was a dream come true. The Georgia Aquarium’s Ocean Voyager gallery is not only one of the largest single aquatic exhibits in the world. It was built specifically to house whale sharks. Talk about impressive!

Sleep Under the Sea: The Ultimate Aquarium Sleepover

We signed up for the Sleep Under the Sea overnight experience, which let us explore the aquarium after hours and even sleep right next to the exhibits. Our sleeping spot? The second level right in front of the beluga whales. Yes, we actually fell asleep to the sound of them clicking and talking to each other—it was magical.

Before we rolled out our sleeping bags, we got a few private behind-the-scenes tours, starting in the Ocean Voyager section. We not only saw the whale sharks up close (amazing!), but also learned all kinds of fun facts during interactive activities and Q&A sessions with the staff.

One of the most jaw-dropping things we learned: the whale sharks were flown from Taiwan to Alaska to Georgia on a UPS 747 jet, in a 30-hour journey. And get this—UPS did it for free. How cool and generous is that?

Design Lovers, Take Note

As a designer, I couldn’t help but geek out over the aquarium’s beautiful logos, fonts, and exhibit designs. Every space had its own visual identity, from the bold graphics of the shark exhibit to the playful elements in the children’s areas. It was like a visual feast, and the attention to detail in how the design tied into the experience was top-notch.

The central atrium made it easy to see all the exciting areas waiting to be explored—each one crafted with a different audience and vibe in mind. It was inspiring to see how smart design can enhance storytelling and learning.

Peaceful Giants and Quiet Moments

The next morning, before the crowds came in, we were lucky enough to get quiet time in front of the whale sharks. Just us and the fish, peacefully gliding by. It was such a calming and awe-inspiring moment—a rare chance to just watch and wonder.

Watch the Video

We captured some of our favorite moments and will be sharing them soon. You’ll want to see Felicity’s face the first time she saw the whale sharks—it’s priceless.Watch the full YouTube video here: https://www.youtube.com/watch?v=1TrF3JrEv6I

If you’ve ever considered visiting the Georgia Aquarium, especially for one of their sleepovers, take this as your sign. It’s educational, inspiring, and a truly one-of-a-kind memory-maker. We’ll be talking about this night for years to come.

Check out more of my designs at www.carinagardner.com

I always find design inspiration from travel, and April 2025 was no exception. With back-to-back trips to Austin for a CEO Mastermind and then Tucson for the DEAC Annual Conference, I soaked in design ideas, business insights, and sunshine—what more could a designer ask for?

Watch the entire youtube video here: https://www.youtube.com/watch?v=EAHqE6isFvY

Check out more of my designs at www.carinagardner.com

In Austin, I spent time with five of my favorite CEOs. This incredible group includes everyone from the president of a bank to a gymnastics facility owner. Because their industries vary so widely—franchise, wedding venues, manufacturing, corporate speaking—the conversations are electric. We dove into marketing strategies, retirement goals, and even economic forecasts.

Without fail, being around other driven entrepreneurs always stretches my mind. It reminds me that building a business is not a one-size-fits-all journey. Especially as a designer, these moments of expansion help me see new possibilities for growth and creativity.

Austin Design Details That Stood Out

Design-wise, Austin did not disappoint. Even our Airbnb had a super cool “Austin” sign that begged for photos. The city bursts with creative energy, and it shows in the typography everywhere. I especially loved the restaurant Anthem. Their logo was everywhere—walls, matchbooks, you name it—and it was brilliant branding.

And then there was Holey Moley, a putt-putt place with some of the most eclectic design choices I’ve ever seen. Think scrabble letters, a giant shark head, and even a toilet integrated into the holes! It was quirky, colorful, and a treasure trove of design inspiration from travel moments.

Besides masterminding, we shopped, laughed, and shared meals. I left Austin buzzing with creative travel ideas and deep appreciation for the amazing women I get to learn from.

Tucson: Where Education and Inspiration Meet

Next, I flew straight to Tucson for the DEAC Annual Conference. This was my second time attending, and it did not disappoint. As the University of Arts & Design (www.uad.education) continues to expand, I’m constantly searching for ways to improve student experiences. At DEAC, I met passionate university leaders who clearly love what they do.

Breakfast Among the Desert Beauty at Tohono Chul

Before the conference began, I had breakfast at the Tohono Chul Garden Bistro—a serene spot rich in natural beauty and local culture. Tohono Chul, which means “desert corner” in the Tohono O’odham language, serves as a botanical garden, cultural museum, and artistic hub. With its native plant gardens, soothing water features, and desert-inspired sculptures, the space was overflowing with design inspiration from travel. It was the perfect way to kick off a week of learning.

Learning, Leadership, and Looking Ahead

Tucson in April? Absolute perfection. The weather made everything feel even more magical. At the conference, I connected with college presidents and staff, discussed national policies, and better understood how current government movements will impact our university. I felt deeply grateful to be part of these important conversations, learning how other schools serve their students and communities.

Both Austin and Tucson gave me design-focused travel insights that will stick with me long after the suitcases are unpacked. Whether it’s through vibrant branding in a putt-putt course or the thoughtful way a garden bistro merges culture and creativity, design inspiration from travel keeps showing up—and I plan to keep chasing it.

The Design Business Conference 2025 was an unforgettable experience for makers who love design! Held from March 6-8, 2025, at the stunning Ashton Gardens in Lehi, Utah, this three-day event was packed with inspiring classes, hands-on workshops, and business strategies for designers. Attendees left feeling empowered and equipped to take their creative businesses to the next level.

Watch the full video here: https://youtu.be/8H4EzZBQ094

What’s a Design Business Conference 2025 without epic swag bags? This year, we curated the most amazing goodies for our attendees, and we couldn’t have done it without our generous sponsors:

• Silhouette America – Check out their amazing tools and machines here!
• 12 x 12 Cardstock Shop – Explore their vibrant cardstock collection!
• Siser & Expressions Vinyl – Find the best heat transfer vinyl here!

We are so grateful to these incredible companies for helping us spoil our attendees. Each swag bag was filled with creative tools and fun surprises to inspire and delight, making this conference even more memorable.

Conference Highlights: Learning, Designing, and Connecting

From the opening keynote to the final creative sessions, the Design Business Conference 2025 delivered a jam-packed schedule. Each day featured dynamic classes focused on design techniques, business strategies, and hands-on projects.

Day 1 – March 6, 2025
The conference kicked off with a VIP Stars & Elite Dinner, where select attendees enjoyed an exclusive evening with Carina and the coaching team. The following day began with inspiring keynote talks and hands-on design classes, including:

• Hopping Into Spring: Illustrations with Procreate
• Designing the Perfect Year: Calendar Creations in InDesign
• Holiday Drawing Techniques You Don’t Want to Miss
• Creating Texture and Dimension in Procreate

Throughout the day, attendees moved between expert-led workshops and networking opportunities, gaining actionable skills and insider knowledge.

Day 2 – March 7, 2025
Day two of the Design Business Conference 2025 focused on practical, hands-on design work. Attendees got creative with exciting classes like:

• Design and Print Your Dream Planner
• Design a 3D Birthday Banner with a Silhouette or Cricut Machine

Exclusive mastermind attendees also participated in a private panel with Carina and her coaching team, offering deeper insights into building a sustainable and profitable design business.

Day 3 – March 8, 2025
The final day opened with a special Stars and Elite Breakfast with Carina. This intimate session allowed advanced participants to dive into personalized business strategies. The rest of the day offered even more specialized design classes, including:

• Pattern and Print: Fabric Design Techniques
• Character Design in Photoshop
• Designing Stickers: A Complete Illustrator Workflow

Throughout the Design Business Conference 2025, attendees not only learned cutting-edge techniques but also connected with like-minded creatives who share their passion for design and business.

A Community of Creative Entrepreneurs

One of the best parts of the Design Business Conference 2025 was the sense of community. Each session encouraged collaboration, while the swag bags and sponsor giveaways kept the creative energy flowing. Attendees left with not only new skills but also lasting connections and renewed excitement for their design businesses.

Watch the Full Conference Recap!

If you missed the Design Business Conference 2025, don’t worry—you can still catch all the excitement! Watch the entire conference recap on YouTube and get a behind-the-scenes look at the classes, swag bags, and special moments that made this event unforgettable.

👉 [Watch the full YouTube video here!]

Stay tuned for future conferences and workshops where you can grow your skills, connect with other creatives, and take your design business to the next level!

The Dishing the Tea series is here, and we’re kicking things off with a fun and heartwarming chat! In this first episode, I sat down with my daughter, Felicity, to answer questions about what it’s really like living with a designer, business owner, and mom. This new YouTube series is all about candid Q&A sessions with the people closest to me—friends, family, and colleagues—and what better way to begin than with my own daughter?

Watch the full video here: https://youtu.be/txtdgqwqE2o

What’s It Like Having a Designer Mom?

In this episode of the Dishing the Tea series, Felicity spills all the secrets about growing up in a creative household. From being a “guinea pig” for my latest projects to laughing at my over-the-top crafting moments, she gives you a fun peek behind the curtain.

Here are some questions I asked her:

• What’s it like living with a super creative mom who’s always designing something?
• What’s the weirdest or funniest thing you’ve caught your mom doing in the middle of a creative project?
• Have you ever had to “test” any of her designs or projects?
• What’s something your mom is REALLY good at—and something she only thinks she’s good at?
• If your mom wasn’t a designer or university owner, what would she be doing instead?

Felicity didn’t hold back, and her answers had us both laughing (and maybe blushing a little).

Balancing Business and Motherhood—Or Trying To!

Of course, I had to answer a few fun (and revealing) questions myself. The Dishing the Tea series is all about being honest, so I shared my own struggles and funny mishaps while trying to juggle it all.

Here are a few things Felicity asked me:

• How do you balance being a designer, business owner, and mom—or do you? 😆
• Have you ever gotten so lost in your work that you forgot something important?
• What’s one creative skill your daughter has that surprises you?
• Do you try to teach her design, or do you let her find her own creative path?
• If your daughter took over your business one day, what do you think she’d change first?

Fun, Laughter, and Craft Fails

Because no Dishing the Tea series episode would be complete without a little humor, we wrapped up with some lighthearted questions that had us both cracking up.

• What’s the funniest or messiest craft fail you’ve had together?
• If you had to swap roles for a day—mom becomes the daughter, and daughter becomes the designer/business owner—what would happen?
• What’s one thing the other person always says that makes you laugh?
• What’s the best thing about having each other in your lives?

It was such a joy to share this conversation with Felicity. These are the kinds of moments I cherish—laughing, reminiscing, and connecting over the crazy, wonderful life we share.

Watch the Full Episode!

Want to hear all the stories and laughs? Watch the full episode of Dishing the Tea with Felicity Gardner on YouTube and get a front-row seat to our candid conversation.

👉 [Watch the entire video here!] Subscribe to my channel for more episodes of the Dishing the Tea series, where I sit down with the amazing people in my life to talk creativity, business, and everything in between. You won’t want to miss what’s coming next!

The Sweet Life of a Designer is all about creativity, collaboration, and exciting projects! Before the Design Business Conference at Ashton Gardens in Lehi, Utah (March 6-8, 2025), my amazing coaches gathered at my house to kick things off. We dove into a fun Direct to Film (DTF) project where we created custom tote bags for conference attendees. Alongside the bags, we crafted unique pins to celebrate the event and our incredible community.

Custom Tote Bags with DTF

One of the most exciting parts of preparing for the Design Business Conference was designing and producing these custom tote bags. Using Direct to Film printing, we transformed plain bags into stylish, one-of-a-kind keepsakes for our attendees. This project perfectly reflects the Sweet Life of a Designer—bringing creative visions to life while sharing meaningful, handmade designs.

Building the Perfect Swag Bags

What’s a design conference without epic swag bags? We put together some fantastic goodies for attendees, thanks to our incredible sponsors:

• Silhouette America – [Check out their amazing tools and machines here!] https://www.silhouetteamerica.com/
• 12 x 12 Cardstock Shop – [Explore their vibrant cardstock collection!] https://www.12x12cardstock.shop/
• Siser & Expressions Vinyl – [Find the best heat transfer vinyl here!]https://expressionsvinyl.com/

We couldn’t be more grateful to these companies for helping us create an unforgettable experience. The swag bags were packed with creative tools and fun surprises to inspire and delight every attendee.

Behind the Scenes Fun

In true Sweet Life of a Designer fashion, we had a blast preparing everything. From crafting pins to fine-tuning our DTF tote bag designs, every step of the process was filled with excitement. Working alongside my coaches made it even more special—it’s a reminder that creativity is even better when shared with others.

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Want to see the full process? Watch the Sweet Life of a Designer DTF project on YouTube and get a behind-the-scenes look at how we brought these swag bags to life!

👉 [Watch the video here!]https://youtu.be/XDE5n7mpiS8

Stay tuned for more exciting projects and insider peeks into the Sweet Life of a Designer. We’ve got so much more to share!

Want your own DTF’s or some of mine? You can now order them from my website: https://carinagardnershop.myshopify.com/collections/direct-to-film

Going live on YouTube in 2025 has become one of my favorite ways to connect and share creative projects with you. Subscribe to the channel to get notifications for when I share behind-the-scenes moments, new designs, and exciting updates. Whether it’s crafting with live participants or revealing new products, every episode brings something fresh and fun.

I officially started going live on YouTube in 2025 on February 12, and since then, it’s been an adventure. Each day, I let the content flow with whatever’s happening in my design world. Some days, I’m crafting with my team at home. Other days, I’m sharing exclusive details about upcoming events like The Sweet Life of a Designer Summit. No matter the topic, you can always count on a mix of creativity, business insights, and a little bit of fun.

Mushroom Accordion Card Paper Project – Live on March 21, 2025

Make this adorable Mushroom Accordion Card with me! You can grab the file and follow along by visiting my shop: Mushroom Accordion Card.

Watch the full live stream here: https://www.youtube.com/live/dSCkovL2sHs?si=6jTYjBAKiI87Sm7v or ⤵️

Gamification for Designers – Live on March 18, 2025

Want to make your design process more fun? In this live stream, I share four practical techniques to add gamification to your creative workflow. For a deeper dive, check out my book Design Profit and Process available on Amazon.

Plus, I teach even more strategies like these in my Design Bootcamp!
Watch the full live stream here: https://www.youtube.com/live/6YvRuCw7Iu8?si=M-_oFdNkaANZMgxZ or ⤵️

Carina in North Carolina with College Girlfriends – Live on March 12, 2025

Join me as I share behind-the-scenes moments from a fun wedding weekend with my college girlfriends in North Carolina.

Watch the full live stream here: https://youtube.com/live/sX_7K6mWZIc or ⤵️

Wallpaper Reveal for the Barn – Live on March 14, 2025

I’m revealing my brand-new wallpapers for the barn! You can explore all my designs, including the exclusive prints for my office, at Raspberry Creek Fabrics.
Watch the full live stream here: https://www.youtube.com/live/5oac_SThpeM?si=C_h2PbFga4N4311u or ⤵️

Design Business Conference Day 1 – Live on March 6, 2025

Get a sneak peek of our Design Business Conference at Ashton Gardens in Lehi, UT. Plus, I shared exciting news about our exclusive 2026 event. With only 30 spots available, it’s guaranteed to sell out! Be the first to know when we release the details by subscribing to the Carina Gardner VIP Newsletter.
Watch the full live stream here: https://www.youtube.com/live/kII8SO9jRjY?si=0zNCCAwMten-98Pv or ⤵️

Design Positive Quotes in Adobe Illustrator – Live on February 28, 2025

Come design with me in Adobe Illustrator! In this session, I create uplifting positive quote pages and share my favorite tips for working with text.

Watch the full live stream here: https://www.youtube.com/live/WZ1LyXexYbU?si=BJekn5g8QFUUSjJd or ⤵️

Final Reveal on the Climbing Rose Wall Display – Live on February 26, 2025

See the finished climbing rose wall display I created for the barn. I’ll walk you through how I built it and the wallpapers I used to complete the look!

Watch the full live stream here: https://www.youtube.com/live/6IPbPNG0eCE?si=fr2n20dGgafpKn1t or ⤵️

Going live on YouTube in 2025 has allowed me to share so much more of my design process with you. Whether you’re interested in crafting, learning new design techniques, or just hanging out, these daily live sessions are a perfect way to stay inspired.

Subscribe to my YouTube channel and get notifications for when I go live! Join me as I travel, design, craft, and more!

If you’re a creative entrepreneur struggling to stand out, this is for you. In my latest YouTube video, Sweet Life of A Designer: Stop Trying to Fit In (link coming soon), I dive into why you need to stop trying to fit in and instead embrace what makes you unique. This message is crucial because, as creatives, we often feel pressure to conform. But here’s the truth—when you stop trying to fit in, you give yourself permission to become memorable, impactful, and successful.

Watch the entire video here:

Why We Feel Pressured to Fit In

To understand why so many of us struggle with this, I want to talk about a fascinating psychological study: the Asch Conformity Experiment. This famous study showed just how powerful the desire to fit in can be.

In the Asch experiment, participants were asked to identify which line matched another in length. Simple, right? But here’s the catch—participants were placed in a group with actors who deliberately gave the wrong answers. Despite knowing the right answer, 32% of participants conformed to the group’s wrong answer in most trials, and 75% conformed at least once! This experiment clearly shows that people will often go along with the crowd—even when they know it’s wrong—just to fit in.

As designers and creators, we do this all the time—following trends we don’t love, using fonts everyone else is using, or designing products that blend in instead of stand out. But what if you stop trying to fit in and start leaning into what makes you you?

Why Standing Out Matters for Creative Entrepreneurs

As women who own creative or maker businesses, standing out is essential. So many people are out there trying to do what you do, but only you bring your unique style, voice, and story to the table. If you feel like you’re blending in, here are five ways you can start standing out today:

1. Own Your Signature Style

First, create a visual identity that screams you. Whether it’s a color palette, design aesthetic, or packaging, aim for something instantly recognizable.
✨ Example: A jewelry designer who only uses upcycled metals with hand-stamped messages will always stand out in a crowded market.

2. Tell Your Story Authentically

Next, share your why. People connect with stories, not just products. Talk about your journey and what makes you passionate about what you do.
✨ Example: A ceramic artist who creates pottery inspired by overcoming personal challenges will attract customers who resonate with that deeper meaning.

3. Niche Down to Stand Out

Also, specialize instead of trying to serve everyone. Find your niche—where your passion meets market demand.
✨ Example: A fabric designer who focuses exclusively on modern quilt patterns with bold, Scandinavian style will quickly become a go-to in that niche.

4. Innovate with Products & Experiences

Then, offer something no one else does—whether it’s a product, experience, or way of interacting with customers.
✨ Example: A printmaker who lets customers “Build Your Own Art Print” by mixing patterns and colors creates a one-of-a-kind shopping experience.

5. Show Up with Confidence & Personality

Finally, be unapologetically you. Show your personality in everything—from your social media captions to your emails.
✨ Example: A creative business coach who uses humor and “tough love” advice will connect deeply with her audience because she’s real and relatable.

The Cost of Fitting In

The Asch Conformity Experiment shows us what happens when we follow the crowd—we lose our voice. When you stop trying to fit in, you give yourself the freedom to become a brand that people notice, remember, and trust. Whether it’s in how you design, market, or talk about your business, standing out is how you thrive.

So, if you’ve been struggling with feeling invisible in a crowded market, watch my full breakdown on this topic in the YouTube video (link coming soon), and start thinking today about how you can lean into what makes you different.

Because fitting in is overrated—standing out builds brands that last.

Watch the full video at (youtube link).

If you love analyzing design as much as I do, this Amsterdam design review is for you! One of the best ways to understand what makes a design great—or not so great—is to study the design around us. That’s exactly what I did on my recent trip to Amsterdam, and I share all of it in my newest YouTube video, Sweet Life of A Designer Amsterdam Design Review. You can watch it here: https://youtu.be/k6kw10PTTeA.

Throughout my Amsterdam design review, I dive into everything from hotel interiors to typography on city streets. If you’re a designer, creative, or just someone who loves beautiful spaces, this video is a must-watch.

The Stunning Design of Hotel Nobleman

First, I review the incredible design at Hotel Nobleman, where I stayed during my trip. I absolutely loved the dark, moody walls that created an elegant yet cozy atmosphere. The light fixtures throughout the hotel added so much character — each one was unique and perfectly placed.

Even my hotel door became a subject of analysis! It featured a gorgeous metal ornamentation with beautiful typography that blended classic design with modern touches. As part of my Amsterdam design review, I couldn’t help but stop to appreciate how well the hotel combined intricate details with a modern vibe.

Unique Design Elements That Stood Out

As I explored more of the hotel, I spotted light fixtures shaped like guns — something you don’t see every day! They brought an unexpected edge to the elegant surroundings. In addition, the copper tub in my room was a stunning focal point. Of course, I also analyzed the artwork throughout the hotel, which ranged from bold to minimal but always interesting.

Restaurant Design that Inspired

Another highlight from my Amsterdam design review was a visit to Nieuw Amsterdam, a restaurant I enjoyed with my friends Nicki and Natali. The space had an Art Nouveau feel, with rich green walls, hanging lamps, and vertical artwork that created a sense of height and movement in the space. Every detail felt intentional, and the whole environment made for an amazing dining experience.

Typography All Over the City

I couldn’t do an Amsterdam design review without talking about typography! Walking around the city, I was constantly inspired by the fonts used on signage and buildings. Most of the city embraced Sans Serif fonts, giving everything a modern and clean look. But every now and then, I found Serif fonts and even script fonts, which added flair and elegance.

Final Thoughts on Amsterdam Design

Overall, Amsterdam offered a modern design experience filled with thoughtful details, amazing typography, and creative interior spaces. As a designer, I couldn’t get enough of it! If you’re looking for inspiration or just want to enjoy some great design eye candy, you can see all my favorite finds in the full video here: https://youtu.be/k6kw10PTTeA.

My sweet life of a designer travel took me to Las Vegas. There I attended Funnel Hacking Live. I spent the week surrounded by brilliant minds, including my CEO besties Nicki and Natali. Whenever I attend events like this, I’m reminded of how much marketing strategies evolve. I’m also reminded of how much inspiration comes from being in the room with other entrepreneurs.

Learning from the Best

First of all, one thing I love about conferences like Funnel Hacking Live is hearing marketing wisdom from speakers. Yes, some things are great reminders, but there are always fresh ideas that spark new possibilities. I love learning how others create impact in their businesses. Discovering new ways to engage with audiences is something I love. I always walk away with actionable steps to improve my own creative business.

Secondly, the sweet life of a designer travel to Las Vegas wouldn’t be complete without me geeking out over the design side of things! I was fascinated by all the graphics and visuals used throughout the conference. I even go over some of my favorite design elements in the video recap you can watch here: https://youtu.be/tUkSUWUk4P0.

I also talk about ClickFunnels new rebrand. This includes their new simplified logo, which caught my attention. It was a great reminder that sometimes simplifying design can have a bigger impact.

New Marketing for Creatives Membership (MCM)

Now, speaking of marketing — this trip got me so excited to tell you about our new membership called Marketing for Creatives Membership (MCM). If you’re a creative business owner who’s tired of feeling stuck when it comes to marketing, this is for you!

Inside MCM, you get:

• A once-a-month Marketing Workshop to help you grow.
• A Q&A Meeting to talk about ways you can improve your marketing
• Access to the Design Your Life Podcast
• Library of Past Workshops
• Three different tiers to determine the best marketing membership for you…
• And so much more!

Even better, you can learn more and grab my FREE workshop on how to get more customers right now at www.designsuitecourses.com/getmorecustomers.

Why This Matters for Creatives

Finally, the sweet life of a designer travel to Las Vegas isn’t just about getting inspired. It’s about taking what I learn and helping other creatives like you grow. If you’re struggling to get customers, these experiences remind me how important it is to keep learning and growing. Just looking for marketing inspiration? A conference like this is a great place to start. You can also check our my new MCM membership if you don’t have time to go to a conference like this.

So, if you want to see my full behind-the-scenes Las Vegas trip and all the design inspiration I found, make sure to watch the full video here: https://youtu.be/tUkSUWUk4P0.

Until next time, keep creating and dreaming big!

Create Art with a Swimsuit Stencil: Step-by-Step Guide

Welcome, fellow art enthusiasts! Today, I’m excited to show you how to create art with a swimsuit stencil in a fun and unique painting project. By using a swimsuit stencil as the base for my artwork, I traced multiple swimsuits onto a large watercolor canvas, bringing them to life with vibrant colors and patterns. Let’s dive into the process!

Watch the entire video here:

Step 1: Gather Your Materials

Before we start, make sure you have everything you need to create art with a swimsuit stencil:

• A large watercolor paper or canvas
• A swimsuit stencil (you can create your own or find one online)
• Gouache paint for that lovely opaque finish
• Brushes in various sizes
• A pencil for tracing
• Water and a palette for mixing colors

Step 2: Create Your Stencil

If you haven’t created a swimsuit stencil yet, it’s easy to make one. Simply print out a swimsuit shape, cut it out, and you’re ready to go! This step helps keep your designs consistent while allowing your creativity to shine.

Step 3: Trace the Swimsuits

Using the stencil, trace multiple swimsuit shapes onto your watercolor paper. Don’t worry about making them identical; instead, feel free to vary the sizes and angles a bit to keep it interesting. The goal is to create a playful composition that captures the essence of summer!

Step 4: Choose Your Colors and Patterns

Now comes the fun part! Decide on a color palette that resonates with you. Since I aimed for a retro feel, I chose bright and bold colors. Paint different patterns in each swimsuit, allowing your imagination to run wild. This is where you can truly express your style!

Step 5: Paint with Gouache

Using gouache paint, start filling in each swimsuit with your chosen colors and patterns. The opaque quality of gouache allows for vibrant and striking visuals. Take your time, enjoy the process, and remember that painting patterns is my favorite part!

Step 6: Add Finishing Touches

Once you’ve painted all the swimsuits, step back and take a look at your masterpiece. You might want to add some additional details or background elements to enhance the overall composition. Trust your instincts and make adjustments as needed.

Step 7: Share Your Artwork

Once you’re satisfied with your painting, share it with the world! Whether it’s on social media or a personal blog, showcasing your work can be incredibly rewarding.

In conclusion, there you have it—a step-by-step guide to create art with a swimsuit stencil! This project is not only enjoyable, but it also provides a wonderful opportunity for beginning artists to focus on painting and patterns. I hope you find inspiration in this technique and can’t wait to see what you create!

Happy painting!

Looking to create your own art or design business? Check out my How to Get More Customers for Your Maker or Creative Business at www.designsuitecourses.com/getmorecustomers.

In this Parowan Gap petroglyphs episode of “Design Around the World,” I take you to southern Utah, where my husband and I explored the ancient petroglyphs carved into the canyon walls. This unique site offers fascinating insights into the principles of design that still influence modern graphic design today.

Watch the entire youtube video here: (link)

The Parowan Gap: Ancient Design, Modern Lessons

Nestled in the rugged landscape of southern Utah lies the Parowan Gap, a geological wonder and a sacred site steeped in history. Famous for its V-shaped rock formation and the striking Parowan Gap petroglyphs carved into its sandstone walls, this site offers a glimpse into the creative minds of Native American cultures that lived here over a thousand years ago. These petroglyphs are more than just ancient art; they embody timeless principles of design and storytelling that continue to resonate in modern graphic design today.

A Natural and Cultural Wonder

The Parowan Gap is a narrow canyon, formed by an ancient river cutting through the Red Hills of southern Utah. This site’s unique features have drawn people for centuries, but the true allure lies in the petroglyphs adorning its walls. Created by the Fremont and Ancestral Puebloan peoples between 500 and 2,000 years ago, these carvings include symbols like spirals, geometric shapes, human figures, and celestial markers. Scholars believe these symbols may have served as a celestial calendar, tracking the sun, moon, and stars, further reinforcing the Parowan Gap petroglyphs as an ancient design masterpiece.

The Purpose Behind the Symbols

One of the most fascinating aspects of the Parowan Gap petroglyphs is their intentionality. Each carving was purposefully placed to mark an event or communicate a message. Researchers have identified carvings aligned with solar and lunar events, such as solstices and equinoxes. Some markings are designed so sunlight strikes them on significant days, showcasing the deep understanding of astronomy and the ability to translate knowledge into visual forms—core principles of design that still apply today.

The Parallels to Modern Graphic Design

At first glance, the ancient Parowan Gap petroglyphs might seem far removed from the digital designs of today. However, the design principles that guided these ancient artists are remarkably similar to those used by graphic designers today. Let’s explore some of these parallels:

1. Purposeful Design

Every petroglyph at Parowan Gap had a clear intent. Whether marking an astronomical event or telling a story, each carving was purposeful. Modern graphic design similarly operates on the principle that design must serve a purpose. Designers work to communicate a message, whether through logos, websites, or posters.

2. Simplicity and Clarity

The Parowan Gap petroglyphs are known for their simplicity. With basic shapes and lines, these ancient artists conveyed complex ideas. This mirrors the modern design principle of “less is more,” where simplicity and clarity ensure the message is easy to understand and impactful.

3. Use of Space

The creators of the Parowan Gap petroglyphs made deliberate use of the natural rock formations. By placing carvings in strategic locations, they maximized their visibility and impact. In modern design, this translates to the effective use of negative space, where every element of a design contributes to the overall composition.

4. Timeless Storytelling

Perhaps the most compelling parallel is the emphasis on storytelling. The petroglyphs at Parowan Gap tell the stories of their creators’ lives, beliefs, and environment. Similarly, modern graphic design often relies on visual storytelling to convey a brand’s message or narrative.

Lessons from the Past

The petroglyphs of the Parowan Gap remind us that design is not just a modern invention but a universal practice. These ancient carvings reveal how design can transcend time, illustrating that at its core, design is about connection: connecting people to ideas, each other, and the world around them. The lessons learned from these ancient Parowan Gap petroglyphs still guide modern designers in crafting meaningful and impactful work.

Visiting the Parowan Gap

The Parowan Gap is easily accessible from Cedar City, Utah, where visitors can explore interpretive signs that provide insights into the meanings behind the petroglyphs and the cultures that created them. Visiting this site is not just an opportunity to see ancient art—it’s a chance to connect with the origins of design itself.

Conclusion

The Parowan Gap petroglyphs stand as a bridge between the ancient and modern worlds. They show us that design is about more than just creating visually appealing works; it’s about communicating meaning in a way that resonates with others. Whether ancient artists carved into stone or modern designers work with digital tools, the goal remains the same: to tell a story, convey an idea, and leave a lasting impression. The Parowan Gap is a testament to the timeless nature of design and an enduring source of inspiration for designers everywhere.

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I recently had the pleasure of revisiting an unforgettable off-grid sanctuary experience at Outpost X, and I’m excited to share our adventure in my latest “Design Around the World” video. A couple of years ago, I supported their Kickstarter campaign. We finally were able to book the experience and I made you a video to boot!

You can watch the entire youtube video I did on this experience here: (link).

Get ready for LOTS of wind because my video is full of windy moments :). 

https://youtu.be/XEkv0bt02Cs

Location and Journey

Outpost X is nestled in the desert near Cedar City, Utah, roughly five hours from Salt Lake City. We embarked on this adventure in January, and while deserts are often associated with heat, the winter months were surprising chilly. Like 7 to 1 degrees chilly! In my YouTube video (link), I share the specific temperatures we encountered during our off-grid sanctuary experience.

About Outpost X

Outpost X, located in Beryl, Utah, is known as a “cinematic off-grid sanctuary.” Just 1.5 hours west of Zion National Park, this retreat offers guests a chance to disconnect from the demands of daily life. Spanning 100 acres of desert landscape, Outpost X provides both solitude in private accommodations and opportunities for social interaction in its immersive village. It’s the ultimate off-grid sanctuary experience.

Activities and Experiences

Outpost X offers a variety of activities to enhance the secluded sanctuary experience:

• Sand Cruisers: Custom-built vehicles for touring the expansive property.
• BYOB Cantina with Themed Mocktails: Enjoy a self-serve bar with immersive mocktail options.
• X Spa: Hot tubs with waterfalls, saunas, clay spas, and cold plunges.
• Gaming Room: Featuring a custom game table, board games, and a PS5.
• Kaan Lounge: Ideal for sound bowl experiences, yoga, and more.

Each of these activities is designed to help guests reconnect with themselves and the land, offering an immersive and relaxing off-grid sanctuary experience. 

The Zen Dome Experience

My favorite feature of our stay was the Zen Dome. The hexagon clear dome allowed us to slept under heated blankets while enjoying a breathtaking view of the starry sky. The dome’s design combines comfort and immersion in nature, offering a truly unique off-grid sanctuary experience. Would I stay in the Zen Dome again. Yes! In a heartbeat!

A Touch of Star Wars

For Star Wars fans, Outpost X is an immersive haven. The property features elements like Sand Cruisers and space-inspired gear, creating an ambiance that feels straight out of a galaxy far, far away. This thematic touch adds to the off-grid retreat vibe, combining nostalgia with nature.

We had the best time on the cruisers despite the wind. You can check out lots of on property structures. If you are an artist, there is a call for installations! You can check that out on their website. 

Amenities and Social Spaces

The spa was closed during the off-season, although there was one hot tub open. I was just too cold to dare get in it.  We explored the other social areas, including the Cantina, Game Room, and Kaan Lounge. These communal spaces gave us the chance to connect with fellow travelers and enjoy the distinctive atmosphere of the secluded sanctuary.

Check out all of these spaces in my youtube video (link).

Final Thoughts

Our visit to Outpost X was a perfect blend of adventure, relaxation, and nostalgia. Whether you’re a Star Wars fan or someone seeking a secluded sanctuary to unwind, this retreat has something unique to offer. For a more detailed account of our trip and helpful tips, be sure to check out my full video on YouTube.

Also check out options they have like the culinary experience or renting cosplay clothing!

Oh, and if you don’t like the extreme cold or heat, I would check out the spring and fall months. I think those would be the best times to go experience this off-grid sanctuary experience.For more information on Outpost X, visit their official website at outpost-x.com